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October

UEM Sunrise Berhad (“UEM Sunrise”), one of Malaysia’s leading property developers, today unveiled the masterplan of its latest flagship development, Kiara Bay, which will be located in the heart of Kepong.

 

Kiara Bay is an integrated township that offers an elevated living by the waterfront given its proximity to Kepong Metropolitan Park. This township leverages the lake, nature and active lifestyle with the convenience and connectivity of a vibrant urban environment to create enjoyable and effortless living.

 

UEM Sunrise is introducing the urban liveability concept in Kiara Bay’s design whereby there will be diversity in the usage of space – from retail to outdoor parks – as they complement one another to create a vibrant atmosphere for the communities in the self-sustaining township. Through this concept, they also aspire to develop close-knit societies within Kiara Bay by generating the buzz in town through community events, festivals, and celebrations.

 

“Our focus with this urban liveability concept which will be the core of everything we do at Kiara Bay is to create an active urban living icon that has something to offer everyone in our multi-generational communities,” said Anwar Syahrin Abdul Ajib, Managing Director/ Chief Executive Officer of UEM Sunrise. “At UEM Sunrise, we aim to build more than just structures and buildings, but communities and an inclusive environment for them to identify with. Mont’Kiara is our testament to this vision, and so will Kiara Bay.”

 

 

This mixed development project will be built together with joint-venture partners, Melati Ehsan Group. “We are excited to be on this journey with UEM Sunrise to create something new in Kepong. Combined with the way this master plan is detailed and the character that it embodies, Kiara Bay will become the industry’s benchmark of urban township,” said Tan Sri Dato’ Yap Suan Chee, Melati Ehsan Holdings Berhad Group Chairman.

 

According to the master plan that was unveiled, Kiara Bay will consist of residential units, retail mall, office spaces, hotels, healthcare centres and education hubs will span across 73 acres of prime leasehold land in Kepong, with a total master township Gross Development Value (GDV) of RM15 billion.

 

The first phase of this project consists of 870 residential units with built-up areas ranging from 800 to 1,250 sq ft priced between RM500,000 to RM900,000. Included in this phase are other amenities and facilities such as swimming pools, gym, sky deck, and more. The estimated completion date of the first plot is targeted for the fourth quarter of 2023, while the township in its entirety in 2039.

 

In terms of accessibility, Kiara Bay would be accessible via several highways and mainroads such as the Middle Ring Road 2 (MRR2), Lebuhraya Damansara-Puchong (LDP), Duta Ulu Klang Expressway, Jalan Kuching, and Jalan Kepong. There will be two new interchanges that will provide direct access from MRR2 into Kiara Bay.

 

Two MRT 2 stations – Kepong Baru and Jinjang – which are scheduled to be operational by 2021 will be the closest MRT points to Kiara Bay.

 

“This 15 to 20-year regeneration project would allow integrated master-planning with a diverse range of product types, amenities and community services like Auxiliary Police and shuttle busses to the nearest MRT station,” said Anwar.

 

“Leveraging our experience and success in developing Mont’Kiara and our JV partner Melati Ehsan’s track record in construction management, we want to create the same value with Kiara Bay so that homebuyers and investors can enjoy capital growth in their assets.”

 

He added that in comparison to pocket-sized developments, Kiara Bay’s all-encompassing masterplan will create more communities and commercial activities which would translate to more positive impact on Kepong economically and socially.

Through the implementation of an energy management programme by UEM Edgenta Berhad (“UEM Edgenta” or “Company”) under the national hospital support services concession for 32 hospitals located in the northern region of Peninsular Malaysia, the Ministry of Health Malaysia (“MoH”) has saved approximately RM23.6 million in its initial 24 months (January 2017 to December 2018) of the programme and successfully reduced the environmental emissions of these hospitals.
  This was shared at the Company’s exhibition as part of the 10th International Greentech and Eco Products Exhibition and Conference Malaysia (“IGEM”) 2019 held at the Kuala Lumpur Convention Centre from 9 to 11 October. Themed, “Innovating Sustainability”, the event is touted as the gateway to Southeast Asia’s thriving green technology market and is expected to generate RM2.8 billion of business leads, displaying of more than 350 exhibitors and 35,000 global visitors from over 35 countries.

Healthcare facilities such as hospitals are considered major energy consumers due to their need for reliable energy supplies 24/7 for ventilation, lighting, air conditioning and the use of medical and non-medical equipment and it is also crucial for these facilities to be more environmentally sustainable. UEM Edgenta, the leading Asset Management and Infrastructure Solutions company in the region, has put in place several initiatives under this programme which has paved the way for the 32 MoH hospitals it provides support services to be accorded the Energy Management Gold Standard (“EMGS”) 1-Star ASEAN Energy Management Scheme (“AEMAS”) and/or EMGS 2-Star AEMAS ratings.

Success stories are emerging out of the energy management programme – from January to December 2018, State Hospitals such as Hospital Tuanku Fauziah (“HTF”) in Perlis recorded energy savings of 18%, which is equivalent to 2,865,362-kilowatt hour (“kWh”) representing RM1.05 million in savings on average as compared to previous years. Within the same period, smaller hospitals such as Hospital Sungai Siput in Perak also recorded savings of up to 30% which is equivalent to 701,891-kWh, representing RM360,000.

According to Dato’ Azmir Merican, Managing Director/Chief Executive Officer of UEM Edgenta, sensor technology is being used to monitor energy usage from lighting and chillers at the hospitals. Further savings are expected to be derived in the future due to a significant push towards undertaking predictive and preventive maintenance across all facets of the hospitals’ operations under the Company’s care.

“More hospital administrators and management teams we have engaged now understand that significant gains can be achieved with energy efficiency initiatives and the fact that initial investments made will pay for itself in the long-run. This is made possible via Energy Performance Contracting (“EPC”), an innovative, turnkey concept of shared savings which helps companies overcome upfront capital commitment with fast results, and also positively impact companies’ bottom-line,” said Dato’ Azmir.

UEM Edgenta has in 2018 commenced implementation of EPC for MoH’s healthcare facilities such as Hospital Teluk Intan and Hospital Raja Permaisuri Bainun Hospital in Perak, as well as most recently, Hospital Kepala Batas in Penang in 2019, and the results have been encouraging with the hospitals achieving cost savings and reduction in energy usage. In particular, between January to December 2018, Hospital Teluk Intan recorded RM1.07 million in savings on average as compared to previous years and this represents 30% in energy savings, equivalent to 2,927,136-kWh.

These savings were made possible due to various retrofits and upgrades which have been undertaken, such as demand control ventilation, energy-efficient chillers, lighting retrofit and other automated building systems, to reduce energy consumption.

Another success story is Hospital Langkawi – the first in Malaysia to be recognised as a Green Hospital under the ‘Existing Building, Operation and Maintenance’ (“EBOM”) category, as per the Leadership in Energy and Environmental Design (“LEED”), the most widely used green building rating system in the world. In addition to reducing Hospital Langkawi’s carbon footprint by increasing its green space and planting carbon-breathing plants grown at the hospital compound that require less water, UEM Edgenta undertook a redesign that led to a reduction in the hospital’s carbon emission which was achieved by installing a Solar Photovoltaic System for electricity usage, Rain Water Harvesting for watering the plants and Food Waste Composter to convert waste to bio-organic fertiliser.

Dato’ Azmir revealed that the Company has also implemented real time monitoring for all the hospitals it manages. “This allows us to take immediate action and make adjustments based on our continuous monitoring of energy usage from our Command & Contact Centre, a centralised monitoring facility located at our headquarters in Kuala Lumpur, that tracks information in real-time and functions as a hub for analytics and machine learning. Turning empirical data and other information gathered in real-time into real business intelligence can help optimise asset management and maintenance programmes, as well as prioritise sustainability projects.”

Hospitals are not the only infrastructure which UEM Edgenta works on – the Company is a leader in Environmental and Energy Design having implemented smart building technology in key landmarks including Perdana Putra, a Green Building Index Platinum-rated building that had earned them the ASEAN Energy Awards 2018 and National Energy Awards 2018. UEM Edgenta also undertook a Design and Build contract of a 4-storey Memorial Tun Hussein Onn to replace the existing structure, which was designed in accordance to fit Green Building Index requirements. In addition, UEM Edgenta is also managing and implementing energy efficiency initiatives at PROTON’s Centre of Excellence located at the Sime UEP Industrial Park and at its Tanjung Malim manufacturing plant.

UEM Sunrise Berhad (“UEM Sunrise”), one of Malaysia’s leading property developers, today introduced the third pillar of its Corporate Social Responsibility (CSR) strategy that is ‘Environmental Conservation’ in conjunction with its Plogging Day @ Kepong Metropolitan Park activity.

 

The ‘Environmental Conservation’ pillar focuses on proactive initiatives to protect the natural environment around its developments and throughout its value chain. This addition builds on its two existing pillars that are ‘Education Enhancement’ and ‘Community Development’ that is reflected across its community building efforts.

 

The introduction of this pillar is marked by a series of engagements beginning in Kepong. UEM Sunrise will also be partnering with environmental NGOs, non-profits, societies, universities, and schools to further strengthen its initiatives.

 

“We want to do our part as a property developer and responsible corporate citizen in building a sustainable Kepong community. It is part of our vision of building communities of the future which in essence, is a reminder to us to have long-lasting and wide-reaching positive impact on society,” said Managing Director/ Chief Executive Officer of UEM Sunrise, Anwar Syahrin Abdul Ajib. “In the grander scheme of things, we eventually want to organise Corporate Social Responsibility initiatives that will tie in all three pillars to maximise our impact in our efforts.”

 

Kicking off this series of environmental initiatives in Kepong is the Plogging Day @ Kepong Metropolitan Park activity. Together with students from Sekolah Menengah Kebangsaan (SMK) Kiaramas, one of UEM Sunrise’s adopted schools and UEM Sunrise’s staff, over 160 volunteers went ‘plogging’ around the Kepong Metropolitan Park in the efforts to create a clean environment for the surrounding community.

 

Also present at the activity was Tan Sri Dato’ Yap Suan Chee, Chairman of Melati Ehsan Holdings Group, who is the joint-venture partner of UEM Sunrise for the latest development project in Kepong called Kiara Bay.

 

For those unfamiliar with ‘plogging’, it is an activity adopted by Europeans that combines exercise and environmental activism by way of jogging while simultaneously picking up litter. This is to advocate efforts to keep the environment clean and to embrace a healthy and active lifestyle.

 

The volunteers equipped themselves with their running gears and several upcycle bags for the litter before setting out on the jogging track around the 95-hectare park.

 

Rohaiza Zinal Abdin, one of the teachers of SMK Kiaramas highlighted the importance of outdoor activities like these where students take learning outside of their classrooms. “There is only so much a teacher can educate a student about environmental responsibility within the four walls of a classroom, but it is these little things they do where they get to practice contributing to environmental conservation.”

 

“We want to continue building lifelong relationships with our customers and communities that extend beyond the handover of keys to a home. We hope to bring people together from within and around our developments so that communities can live and grow in a friendly, safe and healthy environment. Nurturing this relationship with our stakeholders is what differentiates us,” said Anwar.

Over 8,000 Malaysians voted for PLUS Malaysia Berhad (PLUS), the only highway concessionaire as the Putra Brand Bronze Award winner under the Transportation, Travel & Tourism category for the fourth consecutive year.

"To be pitted against two airline companies, whose passenger safety and comfort are uncompromisable, PLUS consistency in winning the Bronze four years in a row speaks volumes of the level of our own commitment towards those very same values and ensuring that our customers are taken care of every step of the way," said an elated Datuk Azman Ismail, PLUS Managing Director.

The winners were chosen based on a robust consumer research method in which 8,000 consumers themselves voted for their favourite brands in specific categories.

The winning criteria for each category are based on survey respondents’ impression of the brand, their intent to purchase the products of the brand, their forced-choice brand and brand they would recommend to friends and families.

This award aims to recognise brands that connect with consumers through performance, top-of-mind recall, and support and highlight the High Value Ideas contributed towards a brand’s success.

Putra Brand Awards – premier brand awards in Malaysia and it is the only brand award of, by and for the brand managers and owners. Launched in 2010 by the Association of Accredited Advertising Agents Malaysia (4As) in association with the Malaysia’s Most Valuable Brands (MMVB), the Putra Awards to recognize brand building as an integral business investment, measured by consumer preference.

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