Community Assistance

In the areas we operate, we are always ready to be a good neighbour and lend a helping hand to the community. For us, it is about improving lives, meeting their needs, opening doors and building meaningful long-term relationship with them, one community at a time.

UEM ALERT Volunteers

Good intentions should be translated into tangible actions. We encourage and provide platform for our employees to spread kindness and compassion. Our volunteering programme was established in 2006 and it allows our employees to contribute their time, skills and efforts to the communities.  

Emergency Relief Mission

In December 2014, we were the first to arrive and provide provisions to flood victims in Tanah Merah, Kelantan. In 2020 with COVID-19 pandemic gripping Malaysia, we contributed much needed medical equipment and supplies to various hospitals. We also provided humanitarian aid to hospitals, various organisations, universities and the underprivileged community nationwide.

We have and will continue to show courage, tenacity and empathy to do what it takes to deliver relief supplies, undertake clean-up efforts and rehabilitation assistance in the wake of national emergencies.

Democratizing Health Care

Some diseases take not only physical toll on the patients but also their finances due to the cost of treatment and medication. There is only so much that can be done due to one's financial constraints, especially if one is an underprivileged patient.

Known as Yayasan UEM Medical Assistance Programme, we provide financial contribution to Hospital Canselor Tuanku Muhriz UKM, University Malaya Medical Centre and Hospital Universiti Sains Malaysia to partly cover the cost of treatment, medication as well as medical equipment catering to underprivileged patients.

Bringing Joy to The Underprivileged

There is a story behind each and every residents of old folks' care centers, orphanages and shelter homes. We believe an act of generosity can reach a wound that only compassion can heal.

It is on this premise that we aspire to create a home away from home for them. Several renovation works have been undertaken at selected underprivileged community centers to improve their living conditions. Our volunteers also spend time interacting with them especially during festive seasons, in the hope of leaving behind good memories they will cherish forever.

Reducing Hunger and Hygiene Poverty

Famine, food insecurity and hygiene poverty are real problems that exist today. We provide provisions and various basic hygiene products to Malaysia’s underprivileged and as at end 2022, over 15,000 recipients benefited from this programme.​

“If You Teach a Man to Fish, You Feed Him for a Lifetime”

In partnership with Yayasan Sejahtera we provide grants, training on financial management, marketing and regular mentoring to underprivileged families with existing small businesses. The aim is for them to achieve sustainable livelihood. 

Preserving Nature & Environmental Awareness

Development must be balanced with environmental conservation. SIREH Park, the 343 acres of hilly area and green-lung in Iskandar Puteri was developed by UEM Sunrise for this purpose. This world-class sustainable heritage and urban forest park transcends beyond merely a fresh green space for the community to enjoy and experience. It is a sanctuary designed to promote appreciation of the natural environment and become the centre-point for various initiatives meant to foster closer interaction within the community.

A believer that environmental awareness should start from young, we undertake various activities amongst schoolgoing children on highlighting the importance of environmental care, protection and conservation. 

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